How Macy’s Play Backstage Tricks


Macy’s is expanding its Backstage off-price concept.

Macy’s is looking to have its Backstage concept expanding to 45 stores in the coming holiday season. Backstage was introduced in 2015, where appeals and home collections are displayed and sells for 20 to 80 percent off regular prices.

The marchandise areas in Last Act clearance areas, mainly locates instore in US.

It will be an interesting test for unusual products, including toys and pet accessories, and give suggestions for new product lines. (Spring Home Textile is a china based supplier and manufactuer for waterproof mattress protectors, mattress toppers,pillow protectors, pillows and duvets.)

Macy’s operates 870 stores under the Macy’s, Bloomingdales, Bluemercury, Bloomingdale’s Outlet and Macy’s Backstage brands. Nearly all of those stores are in the U.S.

Spring Home Textile has been a supplier and manufacturer of waterproof mattress protectors for brands like Marks & Spencer for many years. Rely on its innovative and quality service, its products are always welcomed in the market.

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